Dobry element
Dobry Element (meaning Good Element in Polish) is a concept for a sustainable plant fertilizer brand built around eco-awareness and refillable packaging.
The project is versatile and was developed from scratch, grounded in problem research. It is a personal project born from my love for nature and practical sustainability. I first created it as my bachelor’s thesis in 2021 and revisited it in 2024 to explore and refine the concept more deeply.
AREAS
sustainability, transformation design, Circular design
work scope
brand design, product design, no-code web design, research and strategy
The design process overview
THe process
Empathize
desk research
personas
SWOT analysis
competitive analysis
Define problem
problem statement
solution definition
Strategy
brand identity
define audience
Brand creation
logo design
brand identity
package design
creative copywrite
No-code Web design
webflow design
automations
